Masai Mahapa

TOBi — VodaPay Digital Assistant

Digital assistant inside the VodaPay super app, powering customer self-service and transaction journeys at enterprise scale.

  • React
  • JavaScript
  • Enterprise platform
  • API integration
TOBi VodaPay digital assistant interface showing personalised greeting, search and quick action options
TOBi assistant with personalised greeting and quick-action shortcuts.

Context

TOBi is the digital assistant within the VodaPay super app. It provides personalised customer support through an intelligent chatbot interface, with quick access to common self-service actions like PIN changes, airtime purchases, and Vodabucks management. The system supports customer experience and transaction-related journeys in a large enterprise environment.

My role

Software engineer / technical delivery. I contributed to the delivery of customer-facing features, worked closely with product owners and designers, and supported ongoing improvements with a focus on reliability and maintainability.

Problem

Help customers complete common journeys quickly inside the app through an intelligent assistant. Provide quick access to frequently-needed actions (PIN management, airtime, rewards) while ensuring a consistent experience and dependable behaviour in production.

Approach

  • Built a personalised customer interface with dynamic greetings and contextual quick-action shortcuts.
  • Implemented search and conversational interfaces so customers find answers and complete transactions quickly.
  • Developed quick-access flows for common actions (PIN changes, Vodabucks, airtime) to reduce support load.
  • Maintained frontend experiences with a focus on usability, accessibility and performance on mobile.
  • Collaborated with UX, product and stakeholders to translate requirements into shippable increments inside enterprise constraints.

Outcome

Delivered improvements to a customer-facing digital platform and supported its evolution as a core part of the VodaPay customer experience.

Chats per month
2M+

Handled by the platform.

Containment rate
97%

Resolved without human handover.

Reducing handovers to the contact centre, with operational cost savings and a smoother customer experience.

Tech

JavaScript, React (frontend), API integration, enterprise delivery practices.

Key features

Personalised experience

Dynamic greetings and contextual interface that adapts to the customer.

Smart search

Helps customers find answers and complete tasks quickly.

Quick actions

One-tap shortcuts for PIN changes, Vodabucks and airtime.

Mobile-first design

High-contrast dark theme tuned for readability on mobile.

Interested in working together?

Always open to new projects, collaborations and opportunities.

Get in touch